Feb 19, 2011

Djuice has a new look,a new campaign and a new tag line.

via Djuice











It seems like Telenor has decided to revamp and boost its youth brand Djuice, The brand has recently changed its website with a more interesting layout . The tag line has also changed , the new tagline is "Khamoshi ka Torr".
Though there are no tariff changes or new offers.

This change is in terms of Djuice's marketing strategy, bringing its brand more inline with the culture of our society . Telenor has been through bad times on several occasions because of airing ads which prove to be contrary to the values of our society. So it seems to be a good idea to start all over again with a different approach and wipe out the embarrassment . You know its never too late.

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